The transition into digital-driven behaviours is happening globally, and the COVID-19 pandemic has fast-tracked behavioural changes. In this context of radical transformation, omnichannel allows the bank to build customer journeys based on a tailored channel mix. In this video, Vincenzo Casillo, Principal, Cedar, explains how opportunities by adopting an omnichannel strategy can be material for retail and corporate banking to boost customer experience and ultimately increase profitability. Website: https://cedar-consulting.com/ You can also connect with us on our social handles below: LinkedIn: http://bit.ly/CedarLinkedInPage Twitter: https://bit.ly/CedarTwitter Facebook: http://bit.ly/CedarFacebook Instagram: http://bit.ly/CedarInsta