What Is LinkedIn - http://www.splashmediau.com LinkedIn is the world's largest professional network with over 120 million members & growing rapidly. LinkedIn connects you to your trusted contacts and helps you exchange knowledge, ideas, and opportunities with a broader network of professionals. Although LinkedIn doesn't get a lot of the hype that Facebook and Twitter do, it's still an important tool for businesses. If you're considering getting started on LinkedIn and using LinkedIn for business, this video created by the team at Splash Media U will give you an intro to this very powerful social medial website. In this video, you'll learn the reasons that businesses use LinkedIn and start your journey toward becoming more engaged in the social media world around you. How effective use of LinkedIn can give your business more credibility Topics covered in this video include: How to use LinkedIn for brand awareness and visibility Finding potential customers via LinkedIn search Using LinkedIn Answers for market research and development Using LinkedIn for vetting potential vendors and partners Finding new employees via LinkedIn Using LinkedIn Ads for precise targeting Use Linkedin Today! Using LinkedIn for business is a great way to establish yourself as an authority in your field, providing credibility to your company. With LinkedIn, you have a great platform for engaging other people on a professional level, helping you to become a thought leader on this social media platform. For more information on using LinkedIn for business or other social media marketing tips and tricks, be sure to watch all of the Splash Media University videos by visiting http://www.splashmediau.com