Ever heard of the LinkedIn SSI score? Wait! Does LinkedIn actually score us based on the way we engage with our LinkedIn network, how our profile looks, and whom we're talking with? Yes, I am. Back in 2014, LinkedIn came up with the Social Selling Index by identifying a group of high-performing sales professionals, analyzing their LinkedIn activities, and figuring out how they use LinkedIn to drive results. The formula behind the SSI was based on their social selling activities, and it's still an insightful metric today even if you are not a salesperson by trade. If you're using LinkedIn to build a personal brand, deepen relationships with your connections, add more of the right people to your network or get more leads -- the SSI score can tell you if you're on the right track. In this Mondays with Mindi episode, we'll get into what the LinkedIn SSI score is, where to find yours, how often to check yours, what each of the numbers means and exactly which action steps you can take to improve the components of your score! P.S. Up for sharing your LinkedIn SSI score below? Feel free to share your number in the comments! 👇🏽 00:00 Aloha 2:51 Today's topic. Why you should ignore LinkedIn Social Selling Index Score (SSI)? 4:34 About Mindi 8:42 As a LinkedIn user SSI score is highly valuable. 9:59 How to check and read your SSI 13:08 The most important parts of SSI 13:29 #1 Establish a professional brand 14:27 #2 Find the right people 15:40 #3 Engaging with insights 16:50 #4 Building relationships 19:10 The other metrics to consider 23:07 Where to get LinkedIn metrics