Watch more from the same session ↓ https://youtu.be/hzWAZBbYHOI https://youtu.be/BRDz0dEnxig Too many salespeople try to sell products or services before fully understanding our prospects' most pressing challenges. Selling a product or service to someone you're not entirely sure needs it is comparable to your doctor handing you a prescription before taking the time to understand your symptoms thoroughly. Can you imagine that happening? Of course not! That's why you must use the golden rule of 80 listening and 20 talking. Find out more from Tom in this sales tips #shorts. #sales salessecrets #howtosell #salesexpert #motivation Want more in depth sales strategy and free downloads? Head over to www.socoselling.com More about us SOCO/ Sales Training is an award-winning Sales Optimization company. We help build high-performance B2B and B2C sales teams in organizations of one to one thousand employees (and more!). Our suite of solutions is specifically designed to train sales professionals quickly, efficiently (with minimal downtime), and reliably.