🎙️ Podcast Series by THE BRAND⭕️GROUP about 'The Art & Science of Global Branding' My name is Brando, and I am aiming to share my 25+ years of experience + expertise within the global brand(ing) + communication world. Unlike most business schools + professors, I am not talking about the 'usual suspects' = case studies I have never worked on, but instead combine + share my personal learnings + anecdotes about some 'hidden champions' = some of the world's largest + leading brands, only well-known by business insiders, which I personally 'branded' + formed for their respective global objectives... = those stories I will try to pack into some insightful + inspiring just about 10-20 minutes long 🎙️podcast snippets... All sharing + consulting is done via my own company: The Brand(o)Group can be your global network of very special people with passion & purpose for brands, creativity, sports, art & well-being. Your brand + (y)our Brando in the center of gravity will gather a bespoke team of global specialists around your challenge. 📌 Episode #14 'PUBLIC RELATION - The Essentials' aka 'Messaging House + Messaging ABC + Crisis Management' 00:00 Intro 00:25 Hidden Champions & Be More 01:20 Essentials of Public Relations 02:10 Your Crisis PR Management Task Force 03:30 Essentials of your Messaging House 06:06 The ABC Interview Framework 08:42 Take Away 09:10 Be More ...Prepared! 09:33 The Challenge for YOU to think about! ℗®📢 more about that topic: ⭕️ The ABC of Interviews + Importance of Messaging Houses https://www.brando-group.com/public-relations/public-relations-abc-messaging-houses/ ⭕️ PR Crisis Management https://www.brando-group.com/public-relations/public-relations-crisis-management/ ⭕️ Press Releases https://www.brando-group.com/public-relations/1528/ more info: BRAND⭕️GROUP credo https://www.brando-group.com/ BRAND⭕️GROUP contact https://www.brando-group.com/services/b-invited/ BRAND⭕️ LinkedIn https://www.linkedin.com/in/brandobrand/ BRAND⭕️ Instagram https://www.instagram.com/brandooobrand/